A way for small niche blogs to monetize their content right from the start. That's right, an alternative to the big players like AdSense or any other ad network. Here is how it works: No requisites beyond an initial screening of your website or blog so at least somebody certifies that you have actual content and not gibberish Your content has to fall into some pre approved categories (Fashion, Technology, Finance) Subscribe to the service and place the code from the banner on your website immediately. AdSense was so successful because they used Google's technology to always display ads that were relevant to the content of the page being viewed, you could accomplish something similar by manually curating ads and assigning them to the respective content categories for each site, so if you have a blog about camping you fall into that category and the ads displayed are related to that so at least there is a chance for people to click on them. The only challenge would be to prevent click fraud.